RAMSEY CAREER ACADEMY

Creating thoroughbreds in the marketplace.

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Goal Planning 101

WITH KEN COLEMAN & BRIAN HAMILTON

Have your attempts to set professional and personal goals felt pointless and frustrating? Ken Coleman and Brian Hamilton, Senior Vice President at Ramsey Solutions, will teach you the Ramsey method of unreasonable planning to get clarity, gain confidence, and deliver world-class results.

Price: $197

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Project Management 101

WITH KEN COLEMAN & BRENDAN WOVCHKO

Did you know that project management is one of the most in-demand skills worldwide? Regardless of your job title, being organized, unhiding work and clarifying priorities are essential. Ken Coleman and Brendan Wovchko, Chief Technology Officer at Ramsey Solutions, will help you master the technical and people skills needed to become the project leader that everyone trusts.

Price: $297

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Sales 101

WITH KEN COLEMAN & CHRIS CAMPBELL

Did you know sales isn't about being an extrovert and getting people to do what you want? People who are great at sales know that it's really about connecting with emotions, facing the fear of rejection and impacting the lives of your customers. Ken Coleman and Chris Campbell, Senior Vice President at Ramsey Solutions, will teach you how to deliver excellence to your customers and unlock new levels of success.

Price: $297

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Digital Marketing 101

WITH KEN COLEMAN & ANDY HIGH

Did you know that digital marketing is one of the most deeply human experiences? It combines psychology, creativity, and innovation. Ken Coleman and Andy High, Senior Digital Marketing Officer at Ramsey Solutions, will unpack the marketing funnel and how to pinpoint your customers needs and communicate the value your product or service provides.

Price: $297

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Goal Planning 101 Lessons

Mindset for Extraordinary Goal Planning

  • Personal Journey
  • Mindset and Framework

Framework for World-Class Results

  • Define a Goal
  • Commit to It
  • Connect to Activities
  • GSD: Get Stuff Done
  • Accountability

Beyond the Normal

  • Managing Expectations
  • Whatever It Takes

Essential Skill: Coachable

  • Defining Coachable
  • Coachable & Accountable
  • Application of Feedback
  • Ways to Improve

Essential Skill: Reliable

  • Defining Reliable
  • Why is Being Reliable Important?
  • Reliabile & Goal Setting
  • Ways to Improve Being Reliable
  

Project Management 101 Lessons

Kanban Basics

  • Basics
  • Mindset
  • Story
  • 8-Part Plan to a Better Way to Work

Flow

  • Metrics
  • Agility
  • Potential

Clarity

  • Workflow
  • Boards
  • Columns

Focus

  • Associations
  • Interruptions
  • Mutli-tasking
  • Finishing

Ownership

  • Motivation
  • Approach
  • Pull

Collaboration

  • Swarm
  • Slack

Unhide

  • Missing, Perfect, Vague & Big

Illumination

  • Risk
  • Class of Service

Coordination

  • Cadences
  • Kanban Meeting
  • Replenishment Meeting
  • Ask Kanban Game

Great Project Managers

  • Talent
  • Passion
  • Mission
  • Sweet Spot

Education & Experience

  • Degrees & Certification
  • Experience
  • Transferrable Skills

Get Hired

  • Get Connected
  • Resume Guide
  • Create a Resume that Stands Out
  • Win the Interview

Sales 101 Lessons

Mindset of a Salesperson

  • The Right Mindset
  • Mindset Blockers
  • Developing Your Mindset

Habits to Succeed

  • Habits to Succed in Sales
  • Habits of Successful Salespeople

Goals to Win Your Day

  • The "Why" Behind Goals
  • Structure
  • Laying Out a Sales Goal
  • Power 5 List

Integrity

  • Defining Integrity
  • Truth at All Costs
  • Selling by Serving
  • Ways to Improve Integrity

Prospecting

  • The "Why" Behind Prospecting
  • Unlocking Prospecting
  • "No" Challenge

Serving vs Selling

  • Listening
  • Active Listening

Likable

  • Defining Likable
  • Genuine Interest
  • Likable as a Salesperson
  • Ways to Improve Being Likeable

Intro/Rapport

  • Rapport Building
  • Ways to Improve Rapport
  • Better Rapport Questions

Questioning

  • Selling a Physical Product
  • Selling a Service
  • Selling Intellectual Property

Presentation

  • Presentation
  • 10 Common Issues

Overcoming Objections

  • Keep Calm, Listen & Repeat
  • Indicate Understanding, Pause & Ask Questions
  • Follow Up (No Deal)

Close

  • Rules of Closing
  • Asking for the Close
  • Follow Up (Deal)
 

Communication

  • Defining Communication
  • Connecting with People
  • Elevating Performance
  • Ways to Improve Communication
  

Digital Marketing 101 Lessons

Unpacking the Marketing Funnel

  • What Is Digital Marketing?
  • Marketing Funnel and Value Exchange
  • Top of Funnel
  • Middle of Funnel
  • Bottom of Funnel

Curiosity

  • Defining Curiosity
  • A Deeper Understanding
  • Asking the Right Questions
  • Ways to Improve Curiosity

Basic Principles of Marketing

  • Audience
  • Product
  • Market

Adaptable

  • Defining Adaptable
  • Willigness to Adapt
  • Shift & Pivot
  • Ways to Improve Being Adaptable

Research and Analysis

  • Data-Driven Decisions
  • Marketing Plan
  • Marketing Path
  • Testing and Optimization

Marketing Channels

  • Search
  • Social Media
  • Advertising
  • Email

Publicity

  • Publicity/PR/Partnerships
  • Website Flow

Collaboration

  • Defining Collaboration
  • Working with a Team
  • Collaboration on the Front End
  • Ways to Improve Collaboration
  

RAMSEY CAREER ACADEMY

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