Introduction

Your employees are the engine that makes your company go. They make things happen. Without them, your big ideas wouldn’t fly, products wouldn’t sell, and goals wouldn’t be met. But you don’t need us to tell you that. You know just how vital they are to your company.

And they’re working toward big things in their own lives too. They want to buy their first homes, send their kids to college, and save for retirement. They want to make memories, build their legacies, and plan their futures. But the reality is that a lot of them are chained to an anchor that’s keeping them from reaching those dreams.

You know how it happened, because it probably happened to you too! At some point, we’ve all been told we need a college degree to get our dream job—or even just a good job. And how were we supposed to pay for that degree? Student loans, of course! Now, don’t get us wrong—education is a good thing. But you know what isn’t a good thing? The huge pile of debt so many people take on to get that degree.

The student loans that were hyped up as the only path to a good career are now stealing from your employees’ futures. Instead of reaching their dreams, they’re in crisis. They’re drowning in debt while paying off loans that were supposed to set them up for success. That’s messed up!

The scary thing is, even in the best of times, a lot of people don’t know how to handle their money the right way. Now the coronavirus pandemic has turned up the heat on that problem—and for a lot of folks, it’s starting to boil over. Now more than ever, your team needs help with their student loan debt.

You can be the secret weapon your team needs to achieve financial wellness by giving them the tools and resources they need to make it happen. You don’t have to be a financial expert to help your employees. All you need to do is show that you care.

That starts with knowing where they’re coming from and what they’re dealing with.